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There's A New Botox In Town: And It Lasts Longer!

Okay, so first up - it's not a new Botox, because Botox is Botox. Botox is a brand name but if I said there's a new Botulinum Toxin in town, you may have wondered what on earth I meant. Everyone calls the treatment that removes forehead lines, Botox, but it's not. That's just one type of toxin used - and there are many!

So, what's the deal with this new Botox that's not Botox? Read on..

Whatever type of toxin you're going to have, you need to ensure you have a consultation with a medically qualified professional beforehand. Find one local to you, right here.

What Is It?

The new injectable toxin, set to be launched across Europe, is called Alluzience® and it's been licensed for distribution and use by Galderma, the world’s largest independent dermatology company. It's a new innovation in neuromodulators - the substances that relax wrinkles.

What Does It Do?

In the most simple terms it makes your frown lines (the glabella lines) vanish or drastically reduce in appearance. In the same way that Botox, Vistable, Dysport, Azzalure, Neurobloc, Xeomin and Bocouture all do (your practitioner will use the product they like best and in some cases use different ones to treat different areas of the face). It works in the same way as other antiwrinkle treatments.

What's So Good About Alluziance?

Well, we only have the evidence from Galderma to go by at the moment, we don't have any real-life anecdotes or experiences from our practitioners but the claims are that it works sooner and last longer. In the trials that it run, more than 50% of patients reported an effect within two to three days, including 23% of patients within one day. Until now, it can be between 7-14 days before the 'Botox' gets to work.

More interestingly, and great news for the lovers of Botox who enjoy it frequently, it may last up to six months versus the standard three-four months! This is quite an advancement in toxins!

Anything else?

Perhaps less interesting for you, but still some relevance, is that it comes 'ready to use'. All other brands in Europe come in a powder form and have to be mixed with saline before it can be injected. This means your practitioner will be able to use precise amounts, without any calculations, which may increase the safety aspect.

When Can I Get It?

It's unclear when practitioners in the UK will be able to train and buy this new product, but we'll keep you updated on feedback from the Glowday practitioner community as and when it happens!

To find a practitioner near you for a consultation for the treatment of lines and wrinkles, head here.

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